LOHAS
LOHAS is an acronym for Lifestyles of Health and Sustainability, a market segment focused on health and fitness, the environment, personal development, sustainable living, and social justice.

Lohasians will consider their family health and environmental responsibility as consume. They advocate loving earth, their own and family health and live happily. The core is health, happiness, environmental protection and sustainability.

Lohasians’ life style of loving health and sustainability is prevailing in Europe, USA and Japan, even in the whole world. The consumers attracted to this market represent a sizable group in this country. Approximately 25% of the adults in the U.S and 33% in the Europe are Lohasians. In the near future, half of Americans will be Lohasians.

The LOHAS trend of leading new life and design
LOHAS –happy, vigorous and healthy living, and sustainable! The trend is influencing global life style and design of products.
LOHAS products and core of design: simpleness, environmental protection, humanization, sustainability and health.

LOHAS supporters:
Japanese MUJI advocates design concept with simpleness, nature and environmental protection and modern life philosophy. Freitag kitbag, is a massage bag, is made up of reclaimed materials, which is a large number of Lohasians in Europe and Japan preferred.

Our design:
Nutrition Mate
Intelligent Talking Doll
Supper Lovely Pill Box with Pencil Vase Shape
Intelligent Timing And Reminding Doll
Cool Intelligent Arm and Wrist Bag
Talking Diary Book
Intelligent wine preserving container